Options when your industry tanks

When your whole industry is sinking you really have only 3 options -
Bond together with your rivals and get people to buy more of you products
Pivot to next closest product in demand
Fight for the scraps

https://open.spotify.com/episode/3BDaZl5CsevUQN9owZuAyj?si=smZWVZLLR3Wo-ZDVDinSWA


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